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Enabling a full life to people with a mental disability

Taking an outside-in perspective to improve the customer experience is not always easy. And now imagine: how do you avoid myopia and biases in customer care in a situation where your customers are not able to express their needs, as they have severe...

Catalogue: Global Qualitative 2016: The Business Value of Intelligent Stories
Authors: Maurice Palmen, Gaby Siera, Iris Aarts
June 15, 2016
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Citation

Palmen, Siera and Aarts (2016a, June 15). Enabling a full life to people with a mental disability . ANA - ESOMAR. Retrieved May 04, 2024, from


https://ana.esomar.org/documents/enabling-a-full-life-to-people-with-a-mental-disability-